Users will soon have a new feature that permits them to reduce the amount of artificial intelligence-produced media appearing in their streams. This move comes as the company revealed that it currently hosts in excess of 1 thousand million AI videos.
Testing and Rollout
This change is undergoing trials over the coming weeks before a widespread launch. This advancement coincides with a increase in AI content, fueled by emerging AI video creators.
AI Proliferation Online
It has been noted that almost one in 10 of the most rapidly expanding content creators on a competing service primarily display content made by AI. A considerable share of this material is considered low-quality AI content, a phrase for poor-quality, mass-produced content that is typically absurd or bizarre.
“We know from our community that a lot of users appreciate content produced via AI tools, from digital art to science explainers, and we aim to offer the community the ability to adjust the amount of that, depending on their own preferences,” commented a company executive.
AI on the Platform
TikTok announced that there are currently 1.3 billion videos on its service tagged as AI-generated. In total, more than 100 million media items are added to the service each day, making AI content a relatively small part of its complete catalog.
How to Adjust Settings
Users will be capable of decrease or raise the level of AI-generated videos they see by opening the “manage topic” setting in the application and picking AI-made media. Further subjects that are already be adjusted under the filter encompass politics, style, beauty, and movement.
AI Disclosure Rules
The platform’s rules mandate users to identify lifelike AI-made content, and it bans harmful fake videos of well-known individuals or emergencies. Any believable AI video that is not labeled can be deleted under its community policies.
Furthermore, the service will henceforth add an artificially created label to content created with its proprietary AI systems, or detected by an industry-wide initiative for recognizing content made by AI. This step is intended to help prevent users from seeking to evade the labeling process.
AI Literacy Programs
The company is also launching a $2m AI literacy fund for specialists and groups to produce educational content about using AI responsibly. This program will support non-profit groups specializing in educating coding and technology.
Content Safety Approach
TikTok has supported its safety measures, following debate over intentions to cut jobs for a large number of safety staff in the UK. The company is set to eliminate a significant number of roles in its user protection division in London, with worker representatives and digital protection specialists voicing alarm that humans are being replaced by AI moderation.
A trust and safety lead explained that people-led review would still have a role, but AI can safeguard staff by eliminating the most graphic content prior to it is viewed by staff. The platform reported a significant reduction in shocking and graphic content seen by human moderators over the previous year due to reliance on its AI tools.
It is vital to balance people and machines to ensure user safety,” the executive stated. “We’ll have staff as involved in the system, but we further consider it’s very important to reduce exposure to harmful content as quickly as possible, which is the area in which a lot of the machine support is really helping us operate efficiently.”
